There was no sound, but I didn't need it; it was clear I was being educated on a injection for Crohns Disease. The next commercial, was for an allergy pill. I made a comment to Dan about the back-to-back, rather lengthy pill-pushing commercials. It surprised me, because I guess I was expecting ads for stuff: cars, and iPhones, insurance. The last time I had a TV, the pharmaceutical industry was not such BIG business. A few minutes of news later, and we're at another commercial break where pain relief pills and a drink for diabetes were being hawked. Maybe, if you watch a lot of TV you learn to filter this out. Perhaps there was a stacking of these ads to reach the aging demographic most likely to be watching the nightly news on a Saturday eve. Either way, I couldn't help thinking that with an advertising machine like that, if you see enough of these ads you begin to think that anything that ails you can be fixed with a pill. You just need the right one, at the right dose, from the right doctor. Or just to self-prescribe for yourself based on these ads.
And this is where western medicine loses me. Because from my holistic viewpoint, everything is medicine. What you ate for breakfast (or not) was your medicine. What you're sipping on right now is your medicine. What time you went to bed, and got up - medicine. And even what you're reading, watching, listening to, and absorbing are your medicine. So what's a person to do (besides turning off the tube)?
Get to know yourself. Ayurveda understands that we're all of a unique elemental make-up. So what is good medicine for me, might be bad medicine for you. Get in touch with how what you ate, when you slept, how you moved your body, what season it is, what time of life you're in, and how you spend your time makes you feel. Find an ayurved who can help you see the patterns, and make the connections between the "medicine" you're taking daily, and the symptoms that are communicating what's out of balance. Once you understand those connections you'll feel empowered to make the choices that will be good medicine. You don't need a commercial to tell you that.